Enhanced Fields

Automatically capture visitor information with your form responses

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Overview

FormOMatic can automatically capture visitor information and submit it with your form responses. These special fields are hidden from the visitor but filled in automatically when the form is loaded.

Available Fields

Field Name What It Captures Example Value
fom_ip Visitor's IP address 203.0.113.45
fom_ipreverse Reverse DNS lookup of IP host.example.com
fom_referer The page they came from https://google.com/search?q=...
fom_browser Browser and device info Mozilla/5.0 (Windows NT 10.0...)
fom_geo Geographic location San Francisco, California, United States

How to Set Up

  1. Open your Google Form in edit mode
  2. Add a new question for each field you want to track
  3. Set the question title to exactly one of the field names above (e.g., fom_ip)
  4. Set the question type to "Short answer"
  5. Import the form into FormOMatic and customize as usual
  6. Embed the form using the shortcode or compact embed code
Important: The field names must be exact (lowercase). For example, use fom_ip not FOM_IP or fom_IP.

How It Works

When a visitor loads your embedded form:

  1. FormOMatic detects fields with these special names
  2. The fields are automatically hidden from the visitor
  3. The values are filled in with the visitor's information
  4. When they submit, the tracking data is included in the response

Notes